Rwanda Well represented at tourism exhibition in Germany

Rwanda is among other countries in the world that has been able to represent its tourism attractions and services at an exhibition held in Germany.

It is the World’s largest tourism exhibition that was held from Tuesday 7th March to 9th March at Messe Berlin dubbed ‘ITB Berlin 2023’.

Rwanda was represented by Rwanda Development Board (RDB), Tourism Chamber in Private sector Federation (PSF), RwandAir, Akagera Aviation and among others.

The Head of Tourism and Conservation Department at RDB, Ariella Kageruka has said that participating in the trade fair is of great significance as it presents an opportunity to increase Rwanda’s visibility.

“The Rwanda Development Board is delighted to be back at the ITB Tourism Fair in Germany where we got an opportunity to engage with members of the private sector in the tourism sector,” she noted.

In collaboration with Rwanda’s embassy, Kageruka the exhibition was an opportune moment to interact with travel media and travel trade for B2B events and a cultural show of Rwanda.

“We look forward to engaging with our stakeholders to continue promoting the country’s destination and increase partnership with travel players from around the world, especially from Germany and the rest of Europe,” said Kageruka.